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A simple guide to using Seasonlytics for Amazon seasonality analysis.

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Getting Started

What is Seasonlytics?

Seasonlytics is an AI-powered seasonality analysis platform for Amazon sellers.

It helps you understand when products are likely to have stronger or weaker demand throughout the year, so you can make better decisions about inventory planning, purchasing, and sales strategy.

Seasonlytics currently supports Amazon.com and works across most product categories.

How Seasonlytics Works

Seasonlytics uses AI to identify products that are similar to the one you submit. It then analyzes the historical sales patterns of those similar products and builds a seasonality benchmark for that product segment.

In simple terms:

  1. You submit a product identifier.
  2. Seasonlytics finds similar products on Amazon.com.
  3. Seasonlytics analyzes their seasonal sales patterns and returns a Seasonality Strength Index for your product's segment.

Seasonlytics also shows example best sellers from the segment used in the analysis, so you can better understand the type of products behind the benchmark.

Account Setup

  1. Create your account.
  2. Start with the free plan.
  3. Submit products for analysis and review the results in your dashboard.
Seasonlytics does not require Amazon credentials.

What You Can Analyze

Seasonlytics currently supports these identifier types:

  • ASIN
  • UPC
  • GTIN

Each job must use one identifier type only. You cannot mix identifier types in the same job.

You can submit up to 10 identifiers per job.

Platform Features

Seasonality Analysis
Seasonlytics shows month-by-month seasonality patterns to help you understand how demand changes across the year.
Seasonality Strength Index
The main output shows relative seasonality strength for each month, helping you identify stronger months, weaker months, peak seasonal periods, and lower-demand periods.
Similar-Product Benchmarking
Seasonlytics benchmarks your product against a segment of similar products found on Amazon.com, giving you a more useful seasonal reference point than looking at a product in isolation.
Segment Best Sellers
Each analysis includes example best sellers from the segment used for benchmarking, so you can see the type of products Seasonlytics matched to your submission.

You can review your submitted jobs, track their status, and open completed analyses from your Results Dashboard.

Creating an Analysis Job

Step-by-Step

  1. Choose your identifier type: ASIN, UPC, or GTIN.
  2. Enter up to 10 identifiers.
  3. Submit the job for processing.
  4. Track the job status in your dashboard.
  5. Open the completed job to view the results.

Example Inputs

ASIN

B07FZ8S74R B08N5WRWNW B09JSPQR45

UPC

123456789012 234567890123 345678901234

GTIN

00012345678905 00023456789016 00034567890127
CSV upload is not currently supported.

Understanding Results

Each completed analysis includes seasonality insights for the submitted product based on its matched segment.

What You'll See

A typical result includes:

  • Seasonality Strength Index
  • Month-by-month seasonality view
  • Peak months
  • Low months
  • Segment/category used for analysis
  • Example best sellers from the matched segment

Seasonality Strength Index

The Seasonality Strength Index helps you understand which months are stronger or weaker relative to the rest of the year.

You can use it to support decisions such as:

  • when to increase stock
  • when to reduce stock exposure
  • when to prepare for seasonal demand
  • when to plan promotions or product launches

Segment Benchmarking

Seasonlytics does not simply look at the exact product in isolation. Instead, it builds a benchmark from similar products in the same segment.

This helps provide a more meaningful seasonality view, especially when comparing your product to similar items customers are likely to shop for.

Best Seller Examples

To make the analysis easier to understand, Seasonlytics also shows example best sellers from the segment used in the benchmark.

These examples help you see the type of product group Seasonlytics matched to your submission.

Job Management

Job Statuses

Seasonlytics currently uses these job statuses:

Pending Your job was received and is waiting to be processed.
Processing Your job is actively being analyzed.
Completed Your analysis is ready to view.
Failed The analysis could not be completed.

Failed Jobs

If a job fails, it is not charged.

If a failure happens, review your identifiers and try again. If the issue continues, contact support.

Important Notes

Marketplace Coverage

Seasonlytics currently supports Amazon.com only.

Category Coverage

Seasonlytics supports most categories on Amazon.com.

Credentials

You do not need Amazon credentials to use Seasonlytics.

Limits

  • Up to 10 identifiers per job
  • One identifier type per job
  • No mixed identifier types in the same job
  • CSV upload is not currently supported

Using Results

Seasonlytics is designed to help with planning and decision-making. Seasonality results are estimates based on patterns from similar products and should be used as guidance rather than guarantees.

Frequently Asked Questions

What does Seasonlytics analyze?
Seasonlytics analyzes seasonal demand patterns for products on Amazon.com by identifying similar products and building a seasonality benchmark from their historical sales patterns.
Which marketplaces are supported?
Seasonlytics currently supports Amazon.com only.
Which identifiers can I submit?
You can currently submit: ASIN, UPC, GTIN.
Can I mix identifier types in one job?
No. Each job must use one identifier type only.
How many products can I submit in one job?
You can submit up to 10 identifiers/products per job.
Does Seasonlytics support CSV upload?
Not currently. At the moment, identifiers must be entered directly.
What is the Seasonality Strength Index?
The Seasonality Strength Index is Seasonlytics's main output. It shows how strong or weak seasonality is for each month based on the matched product segment.
What do peak months and low months mean?
Peak months are the months where the matched product segment shows stronger seasonal demand. Low months are the months where demand is weaker.
How does Seasonlytics estimate seasonality?
Seasonlytics uses AI to find similar products, groups them into a relevant product segment, and analyzes their seasonal sales patterns to build a benchmark for your product.
Do I need Amazon credentials?
No. Seasonlytics does not require Amazon credentials.
Does Seasonlytics support all categories?
Seasonlytics supports most categories on Amazon.com.
What happens if my job fails?
Failed jobs are not charged. You can review your identifiers and try again. If the issue continues, contact support.

Support

If you have questions not covered here, or if you run into an issue, please contact support through the account menu.